Deliverability settings

Deliverability controls live under Settings → Messaging, except the deep-link scheme. They protect your users from over-messaging and protect your sender reputation across every channel.

Frequency caps

A frequency cap limits sends to at most N messages per contact within a rolling window measured in hours. Once a contact hits the cap, further sends are skipped and not charged, so no one is overwhelmed during a busy campaign period.

Quiet hours

Quiet hours define a local-time window during which sends are deferred. EngageApp uses each contact's timezone, or your default timezone when the contact has none, and reschedules a held message to the next allowed time, so recipients aren't disturbed overnight.

Send-time optimization

Send-time optimization defers each contact's sends to the hour they're most likely to engage. Instead of blasting everyone at once, EngageApp spreads delivery to each contact's best window.

Push deep-link scheme

The push deep-link scheme is your app's URI scheme — for example myapp resolves a deep link to myapp://checkout. Push notification presets use it to send a tap to the right screen in your app instead of a web URL. Set it under Settings → Developers.

Next steps

• Manage your suppression list
• Set up topics for per-category opt-outs
• Review the channels overview